Charly Jordan

In a world where the realms of music, fashion, and entrepreneurship converge, Charly Jordan stands as a beacon of unbridled creativity and determination. As the only female DJ with a Las Vegas residency under her belt, Charly has transcended boundaries, moving seamlessly from the pulsating beats of the nightclub scene to the glimmering runways of New York Fashion Week.

Charly’s meteoric rise in the music industry has been nothing short of awe-inspiring. From sharing the stage with electronic titans like Marshmello, Tiesto, and Zedd to headlining her shows and embarking on an Asia Tour, she has proven her prowess not only as a DJ but as a musical force to be reckoned with. Her upcoming album, eagerly anticipated by fans, promises to be a sonic journey that encapsulates her evolution as an artist.

While Charly’s name shines brightly in the music universe, her talents extend far beyond the DJ booth. A trailblazer in both music and modelling, she effortlessly merges her love for music and fashion. Her stride on runways during Miami Swim Week and New York Fashion Week solidifies her status as a multifaceted trendsetter.

In the realm of entrepreneurship, Charly’s achievements are equally impressive. The visionary behind Smoke Roses and Beauty in Pain, she has created thriving brands that go beyond commerce. With Smoke Roses offering a cleaner alternative for rolling papers and Beauty in Pain fostering a community for mental and physical health awareness, Charly’s impact transcends traditional business models.

However, Charly’s journey to success wasn’t paved with roses. Raised in Las Vegas, she embarked on an unconventional path after leaving her hometown and the Mormon religion. Facing homelessness, she embraced her innate resilience and turned her life around. Vlogging her global escapades paved the way for her emergence as a social media pioneer, and her determination culminated in the formation of million-dollar enterprises.
With her magnetic presence and an arsenal of talents that spans music, modelling, entrepreneurship, and acting, Charly Jordan embodies the modern Renaissance woman.

You’re renowned for your prowess in music, now transitioning into acting. How do you channel your creative energy from the DJ booth to the acting stage?

Across the board, I feel like discipline is important and consistency is everything, but it’s about having that raw energy. Being yourself is all you can do no matter what scenario you’re in, so I just had fun and did my best. I can’t wait to learn more about acting and get more into it!

From Las Vegas to global stardom, your journey is as unique as it is inspiring. How did your early experiences shape your determination to pursue an unconventional path?

The journey of how I got here has definitely given me a chip on my shoulder, which makes me want to do it that much more every day. I enjoy not being something people can slap a label on. I do everything that I do because I love it and that’s all that matters. There’s no “right way” to get there.

Smoke Roses and Beauty in Pain have captured hearts and minds. Could you elaborate on how these ventures transcend typical businesses and touch upon deeper societal issues?

Smoke Roses and BIP are companies that are meant to be community builders for people who are interested in speaking on mental health, human rights, and eco-conservation. Smoke Roses is biodegradable organic rolling papers made out of flower petals which are so much better for your body than traditional rolling papers. Beauty In Pain is minimalistic silver jewellery I designed myself based on tattoo designs I created for myself. It’s been so incredible being able to consistently give back to good causes through these products that are hopefully leaving a minimal footprint.

As someone who blurs the lines between fashion and music, could you share the creative synergy between these seemingly distinct worlds?

I’ll be honest it’s been even a challenge for me. Being a part of both worlds with brooding artists who despise the thought of material things, and fashionistas who can’t live without their things. I have an equal interest in both and let people stop telling me what to wear a long time ago. My style is very androgynous so I feel like I can carry that across both professions. For DJing it’s not about you, it’s about the people. So I dress down and get comfy most times with designer streetwear brands or band tees that are still edgy but I have to be able to move and interact with people. At events, shoots, social media, etc. I love pushing the boundaries of fashion and letting people do what they’re best at in that field. Music and fashion always go hand-in-hand synergy-wise though. Rhythm and flow in fashion and music are very important.

Your recent single, “No Longer Mine,” showcased your bisexuality for the first time. How do you approach art as a means to express personal identity and inclusivity?

Art is an expression of who you are and my sexuality is a part of who I am so to me it just felt like an extension of expression. It felt like something I was actively holding back, so it was just nice to not do that in a video for the first time. It felt very natural and will continue to be a part of my artistic expression.

Being an entrepreneur, DJ, model, and now actor – how do you strike a balance between these dynamic roles while continuing to evolve?

Time management and balance are very important for me to be able to accomplish my goals across all these industries. But, my main focus is music and creative directing, it’s definitely what I’m most passionate about and a lot of the other opportunities I have or things I do are hobbies of mine that I love to continue doing whenever I have the time.

Your journey underscores the power of social media. How have platforms like TikTok and Instagram shaped your narrative and empowered your artistic endeavours?

TikTok and Instagram have completely changed my life by giving me such a strong voice at such a young age. The core of the Internet is connecting with other people through mutual experiences, and that’s what I did. I love being open with my fans and communicating/connecting with people, so social media has always come very naturally to me, but it was never what I planned on doing for the rest of my life. It was amazing to have that in the beginning, and as I got older growing into what I am passionate about. Using my platform to educate about bigger issues like conservation or human rights is my ultimate goal across the board while connecting through music so that I can give back to the people who need it most. I get to have such a unique experience with social media and all I want to do is share that experience and educate my followers about things that can improve their lives, and give back to everyone who’s supported me.

As an advocate for mental and physical health awareness, how do you envision Beauty in Pain’s future impact on destigmatizing these crucial aspects of well-being?

Conversations are very uncomfortable for people when it comes to mental health. All we are trying to do is break the stigma around that. You can have conversations that are positive about hard things that you’ve been through. It’s one step at a time, not a giant leap. Countless times I’ve seen people at my shows that have connected with each other just from having my jewellery on. They instantly connect and have deep conversations about their mental health, beyond surface-level talk. We’re all human and we all go through similar experiences so we’re not sure. I’m excited for Beauty in Pain‘s community to continue growing.

Looking ahead, what can your audience expect from your upcoming album release?

This album will be the first body of work that I put out that will represent me as an artist. I had an absolute blast, DJing and learning over the past four years, and now it’s time for me to really dive into taking the time to develop, as an artist, which I’m excited for. You can expect a combination of different cultures and sounds due to my travels, different features and collaborations with incredible people I’ve met over the past couple of years, as well as new sounds you haven’t heard before!

Charly’s Holiday Rules

Your favourite hotel escape – the one that feels like a true retreat from the hustle?

Call me crazy but Resorts World in Vegas. Just because I grew up in Vegas and have spent so much time there I just run around.

An island paradise that captured your heart – where you find ultimate serenity?

I’ve always been obsessed with Turks and Caicos.

Share a packing hack that keeps you effortlessly stylish while on the move.

Always a Leather jacket!

Your beauty routine on-the-go – how do you stay camera-ready during travels?

I have a pretty intricate packing system. I have double of every product/ item so I don’t have to compromise on leaving certain products at home and can travel with everything I need.

A standout dish from your global travels that still tantalizes your taste buds?

I went to a stunning, three-star Michelin restaurant in Amsterdam that changed my life forever. Food will never be the same. Also, the best street food I’ve ever had was in Singapore hands-down!

Tell us about an adventure that made your travels truly unforgettable.

I’ve been truly fortunate to have the most insane experiences across all of my travels, but I’ll never forget seeing Manta Rays in the wild in Bali. Three of them swam for an hour with us, it was truly unforgettable!

Have you stumbled upon a hidden gem during your journeys – a secret spot you cherish?

Absolutely! I have hidden spots all over the world and amazing friends in all those places that are the reasons they’re amazing.

The travel companion – whether a playlist or ritual – that adds comfort to every trip?

As you guys know, I have my own rolling paper company and no matter where I go, cannabis has been a comfort for me on the road. Especially when it comes to sleeping and eating. Like I said, people are so important for everything that I do, and having good people with me on the road is what makes or breaks it.

Any city or place you’d revisit in a heartbeat? What makes it so special?

Interlochen in Switzerland was hands-down the most quaint, beautiful town I’ve ever been to. It’s the adventure capital of Europe, so there’s nothing quite like it!

Share a spontaneous travel moment that turned into an incredible memory.

I was debating whether or not I should go to Dubai for New Year’s to play a show and ended up deciding to go at the last minute. I ended up meeting my, now, boyfriend of almost a year there, and can’t believe it took me flying across the world to find him. He’s such a big support system for me in everything I do!

@charlyjordan

Photography by Veronica Sams @veronicasams
Styling by Danielle and Alix @danielleandalix
Assistant Julia Rose Davidson @juliarosestyled
Hair by Ahuva Bitan @ahuva.bitan
Makeup by Kesha @keshabyme