How to Dress Like a Londoner

For your typical upper-class Londoner, fashion, elegance and poise come naturally. Renowned for Its A-list style from home-grown designers, England’s thriving capital has a diverse range of looks to suit everyone. Find out how to dress posh and pretty with these five easy tips!

Coat Check

“Being effortless is the coolest thing in the world.” Stella McCartney

The wardrobe essential on the London fashion scene, a trench coat is undoubtedly a classic—Burberry’s built a business on it. Created as an alternative coat for British soldiers in World War I, the coat has since morphed into a must-have for fashionistas. Whether worn over a dress, draped over the shoulders, or worn with jeans and T-shirts, a trench is easy-to-wear and an essential for trendsetters such as Kate Middleton and Keira Knightley.

In the Know: Stella McCartney is at the top of London celebrity stylists’ wish lists










Street Chic

“I spend most of my time wearing uncomfortable things, so for me, it’s all about trainers.” Cara Delevingne

Street style is a big deal in London. With an urban feel and laid back attitude, look no further than the streets and sidewalks for the best looks from London. Trendsetters break out sweatpants with trainers or knits and sleek boots paired with a perfectly relaxed vibe.

In the Know: BOY London and Caine London will have you looking effortlessly cool.











“You either know fashion or you don’t.” — Anna Wintour

History tends to repeat itself—and the saying definitely holds true in the beauty and fashion world. A blast to the past and with many celebrities sporting the trends (including Kate Moss), the 90’s are making a comeback. Channel a London look with a relaxed image and a grungy vibe. Recycled styles including crop tops, plaid shirts, leather minimal coats, and gingham are all the rage.

In the Know: We just can’t get enough of Vivienne Westwood and Top Shop’s 90’s inspired jackets!










(Faux) Fur

‘You cannot fake chic but you can be chic and fake fur.’ – Karl Lagerfeld

When the temperature starts to drop, fur is a regular go-to on the streets of London. Not only is this cozy trend super stylish, but it also gets a furry friend stamp of approval from designers such as  anti-fur activist Stella McCartney who recently put faux fur on her catwalk for the first time.

In the Know: House of Holland and Stella McCartney showcase stylish faux fur on runways making the argument for real much harder. It’s official, fur is dead!










High Hemlines

“The fashionable woman wears clothes. The clothes don’t wear her.” Mary Quant

Made popular by the impeccable Mary Quant and the 1960’s, the mini skirt is still a big hit today. Along with bold black and white patterns, this look is still a staple for many. Stripes are very in trend at the moment and the iconic 60s look can be recreated very easily and is suitable for many different occasions. This popular look is sure to be around for a while.

In the Know: Gabriel Vielma and SIBLING London will remind you that the A-line skirt is experiencing a resurgence.