Close Up with Gabby Morrison

Born and raised in Florida, Gabby is a trained dancer and actress of Jamaican and Trinidadian descent. At just 21 years old, she has risen to fame and become an internet sensation over the past few years. The multifaceted TikTok star with 3.7M+ followers shares her authentic self via her trending videos on beauty tips, her travels, personal style, & funny, relatable day-in-the-life videos with her boyfriend and family. Along with partnering with large brands such as Macy’s, The Farmers Dog, and Function of Beauty, Gabby is currently the face of GHD’s global launch.

Gabby’s social media skyrocketed in the last year and she doesn’t plan on slowing down anytime soon. She shares her daily adventures with her loyal social media followers, including popular dances, songs, travel vlogs, room makeovers, beauty routines & more. Gabby’s first ever YouTube video titled “My First Video- Q&A w/ Gabby Morrison” garnered 65.3K+ views.

Since starting her career, Gabby has incorporated the hottest TikTok trends into top brand campaigns, partnering with Levi’s, Amazon, H&M, Spotify, Dior, Macy’s, Princess Polly, Calvin Klein, Adidas, Pacsun, Aussie Hair USA, Ulta, Boohoo, Brandy Melville, American Eagle and more. She is currently the face of the hair care company’s GHD’s global launch. Now, Gabby is working on a personal passion project: her new body-care line called Lagoon with Beaubble, promoting body confidence by helping enrich and improve skin for those battling with highly sensitive skincare issues. Gabby’s career is just beginning, and she is excited to show the world what she has in store next!

Dress Gomez-Gracia London (Maison Privée PR)

You have recently launched a sensitive skin body care line called Lagoon. Tell us what inspired the product line.

My struggles finding products safe for sensitive skin inspired my brand Lagoon.

You have 3.7 million followers on TikTok! Tell us how you got started.

I started by making videos for fun in my spare time! Which at the time, I did not have a lot of. I was in my senior year of high school while also dancing 20+ hours a week, so during the 2 hours in between dance and school, I would make dancing, acting, and trendy videos on TikTok.

What inspires the content you share on your social media channels?

I get inspired by my own life, routines, and experiences! I learned that a lot of my supporters relate to the things I go through. Whether it’s my struggles with my straight hair or how I maintain my long-distance relationship, I love to share it with them.

What advice do you have for budding social media influencers?

My advice is to post whatever is lingering in your head most of the time. If you’re going through a breakup and all you can think about is how you feel about it, post about it. If you’re comfortable, sharing something so relatable could help a lot of people, and you could also meet a lot of people you relate to!

Being of Jamaican and Trinidadian descent, how do you celebrate and stay connected to your heritage?

I celebrate and stay connected to my heritage by listening to Caribbean music when I am away from home. The biggest way I connect to my heritage is through my Caribbean family. My family has shown me everything I know about my heritage, especially when we visit their home countries as a family, and they get to show me everything. Mostly, I feel connected to my heritage through the way I was raised.

Dress Luciana Balderrama (Maison Privée PR)

How do you try and inspire your followers to embrace who they are inside and out?

I try my best to inspire my followers to embrace who they are by motivating them to be the best version of themselves just like they motivate me to be the best version of myself. I keep up with my passions, prioritize my friendships and relationships, and learn to love my natural hair, skin, and body. I hope this inspires them to do the same and love and appreciate all the blessings in their life.

If there was one thing you could change about social media, what would it be?

I wish I could change when people share their negative opinions. It has been a large trend on TikTok where people get so comfortable sharing their negative opinions in the comment sections. I love getting feedback from people, however, saying negative things about the way someone looks or the decisions people make is not friendly and never has a positive effect on those people. If you wouldn’t say something to a stranger’s face, do not comment on it under their videos.

What is the most difficult part of creating content?

The most difficult part of creating content as a creator specifically is making sure you do not get caught up in content. It is so easy for your focus to become your online life that it becomes difficult to be in the moment at times.

Dress Manuri SS RTW (CLD PR)

The entertainment industry is said to be full of stress and pressure; what do you do to tackle the pressure that comes with your work?

I tackle the pressure by trying my best to separate my work from my personal life. It’s hard to give yourself a break when it comes to entertainment due to the fear of losing “relevance”. However, much like every other career, you need a break sometimes.

You have many philanthropic interests including Color of Change and National to End Homelessness. Tell us about why these organisations are important to you.

Both organizations have always been important to me. As a black woman, I will always want to see my people where they belong and appreciated. There are so many minorities that deal with discrimination to the point that they are led into being jobless or homeless. This is also one of the reasons I support the National to End Homelessness.

You are known for your roles in Girls’ Night with Madi Monroe (2021), playing a lead role in Brat’s popular series Attaway General as “Kit” (alongside Dixie D’Amelio, 2020) and Rooney’s Last Roll (2020). What is next for you?

I have been in acting classes and coaching for about a year now! I am excited to see what roles will be a fit for me in the near future!

Top Atelier Ndigo (Maison Privée PR); Pants Nocturne (CLD PR); Heels Suveria (Basic PR); Earrings Adiba (Maison Privée PR)

Gabby’s Holiday Rules

Favourite hotel?

Goblin Hill in Port Antonio, Jamaica.

Top spa?

The best spa experience I’ve had was recently in Le Blanc Cabo.

Favourite restaurants?

My favourite restaurant is Catch LA

Where do you love to shop?

I love to shop at Outcast Clothing, Garage, Oh Polly, Pretty Little Thing and Gymshark.

What is your travel style?

My travel style depends on the location, but I will say it is usually Instagram-ready. If not Instagram-ready, then super bummy. There is no in-between.

Packing essentials?

My packing essentials are my Beis suitcases, a neck pillow, my chargers, a carry-on tote, my makeup, my skincare, my hair care, and an outfit for literally every day I’m gone.

Your packing advice?

My packing advice is to pack in sections. I pack all of my pyjamas, all of my pants, and all of my shirts all at once but also separately. Put all of your heavy items (that are carry-on safe) into your carry-on to save weight in your check-in bag.

Dress Luciana Balderrama (Maison Privée PR); Heels Suveria (Basic PR)

Skincare tips when travelling?

My skincare tip while travelling is to use lots of SPF!

What is your airport style?

My travel style is cozy and comfortable. Usually matching.

How do you stay in shape on vacation?

I stay in shape on vacation usually by walking everywhere, so I can see all that the location has to offer. If walking is not an option, then I will do a 10–20-minute run on the treadmill in the mornings.

Where is next on your travel bucket list?

Next on my travel bucket list is anywhere with snow. I really want to visit Sweden!

For more, follow Gabby on Instagram and TikTok @gabby.morr.

Photography by Vince Trupsin

Opening Photo wearing Nocturne